论国产电影的竞争力基于欧美电影的比较视角

我国电影文化软实力依旧有所欠缺,在电影产业的发展过程中需要切实规范电影市场,电影的生产并不能靠数量“取胜”


摘要:电影是我国文化产业中的支柱产业,紧随着整个文化产业的大发展而取得了长足的发展。题材创作上追寻的现实主义和文艺片发力创造了“文艺片的春天”,动作片和文艺片上发展速度迅猛,并逐步形成了电影质量不断提高、艺术电影市场逐渐扩大、主旋律电影前景开阔的喜人局面。在类型片的领域,出现了以喜剧类的《唐人街探案》、动作类的《红海行动》、生活情感类的《乘风破浪》和惊悚类的《京城81号》为代表的一大批优秀影片。

   然而,通过与欧美电影业的比较研究,可以发现我国电影业的整体竞争力还存在着显著的差距。国产电影发展还面临着诸如整体创作态度和制片水准参差不齐,商业诉求和艺术表征之间不谐调,国产电影舆论生态失衡问题,以及技术美学机遇与挑战并存等问题。表现为恐怖片和喜剧片的进步上并不明显,好的作品极少,发展形式依旧遵循着旧的类型电影模式。恐怖片总是同样的套路,没有任何新意。而喜剧片依旧脱离不了低俗的笑点而忘记追求影片的内涵层次等诸多方面。提升我国电影的竞争力,仍将是一条漫漫的长路。

关键词:国产电影;文化产业;艺术;价值;类型电影;竞争力

On the competitiveness of domestic films -- based on the comparative perspective of European and American films.

Abstract:Film industry is one of the pillars in China’s cultural industries, which has generated significant development in the great advancement of the cultural industries as a whole. The theme of realism advocated in film creation and the flourishing literary films have ushered in a golden season for literary films. The action film and literary film have witnessed rapid development and we have seen a delightful situation where the quality of films is constantly improved, the market of literary films is gradually expanded and the future of theme movies is quite promising.  In terms of the genre film, a large number of outstanding films have been produced, represented by Detective Chinatown in comedies, Operation Red Sea in actioners, Duckweed in films of life and emotion and The House That Never Dies in thrillers.

However, through the comparison with the film industry in Europe and America, it can be noticed that there is still a wide gap between the overall competitiveness of China’s film industry and that of European and American film industry. Besides, the development of the domestic film industry also encounters some other difficulties, like the different attitudes towards creation, various levels of production, the discordance between commercial concerns and artistic representations, the imbalance of the public opinion ecology of domestic films as well as the coexistence of opportunities and challenges in terms of technology and aesthetics. These problems can be reflected by the little progress of thrillers and comedies. There are few excellent films and the development still follows the old model of type films. Horror movies are always in similar routine and patterns without any new ideas. Meanwhile, the comedy still fails to denote an in-depth connotation and other significant factors because its reliance on vulgar jokes. Thus, there is still a long way to go to strengthen the competitiveness of China’s films.

key words:Domestic films; Cultural industry; Art; Value; Type of movie;Competitiveness

目录

绪论 1

1.1研究背景 1

1.1.1.中国电影发展迅猛 1

(1).发展迅速,取得一定成果 1

(2). 我国电影产业目前的不足 1

1.1.2. 何为“华莱坞” 1

1.1.3. 电影文化价值的重要性 2

1.2. 发展现状 2

1.2.1. 近期我国电影票房总概 2

1.2.2.目前我国电影创作的艺术表现手法 4

(1). 题材的选取 4

(2). 视听语言 4

1.2.3. 我国电影的市场影响力现状 5